© 2016 Inov8 Design, Inc. | 15 Bridge Street, Suite 1 | Northampton | MA | 01060 | 978 318-0050 |
Colgate Palmolive, Inc.
Boston, MA
Professional Whitening
System
Colgate Palmolive's Platinum Overnight
Professional Whitening System is designed
for distribution to the user by their dentist.
The System is designed to create value
through dentist/patient interaction.
Inov8 partnered with Gunn Design to
develop the Professional Whitening System’s
up-scale packaging, specifically for the
professional dentist’s market.
Inov8’s packaging structure utilizes a
custom styrene tray, bonded to a high-
impact, coated card-stock wrap. Five
applicators snap into the styrene structure,
assuring correct progression of use.
Inov8 designed a polypropylene storage
case for clean storage of the patient’s
custom mouth tray. The attractive, user-
friendly System, complete with applicators,
storage case, and ‘maintenance’ toothpaste,
all snapped into place, provide the dentist
with a high quality, self-contained,
professional product.
